The “Irrsinnbar” has been a popular meeting place for metal and punk lovers for several years, but offers much more than distorted guitar sounds and the usual range of alcohol. The successful Kleinbasel bar offers one of the largest spirits in the city and a variety of different cocktails, which are mixed, stirred and shaken with great expertise. With their bar concept, the owners have successfully proven that sipping cocktails can be appreciated and enjoyed even without the whole chic touch.
Category
Bars & restaurants
Service
Consulting
Conception
Claim/slogan
Corporate design
Print & publications
UX/UI design
Partner
With the slogan “Drinks with attitude” and the appropriate imagery, we have created a corporate design during the redesign that both focuses on the extensive range of drinks and expertise of the bar, and presents a look that replaces the former trendy bar image while maintaining the bar's authenticity.